Latest Essays
How much does the UK invest in publicly supported R&D in the Creative Industries?
By Professor Andrew Chitty, CRAIC, Loughborough University London
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Reframing innovation data in the creative industries
By Dr Jennie Jordan and Professor Graham Hitchen, CRAIC, Loughborough University London
The emerging UK Virtual Production eco-system
By Professor Graham Hitchen, CRAIC, Loughborough University London
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Advanced technologies in the Creative Industries: Case studies
By Dan Turner, CRAIC, Loughborough University London
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Advanced technologies in the Creative Industries
By Dan Turner, CRAIC, Loughborough University London
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Dark matter: data barriers to creative innovation
By Dr Jennie Jordan, CRAIC, Loughborough University London
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Immersive Storytelling for Inclusive Innovation – StoryTrails and Unboxed
By Dr Lora Markova, CRAIC, Loughborough University
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Data, Data Everywhere: towards ethical economic analysis frameworks to support creative industries R&D
By Dr Caitlin McDonald, University of Edinburgh
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Economic, social and cultural value creation: the three faces of business models in the creative industries
By Dr Yang Zhao, Aston University
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Collecting and archiving immersive experiences
Dr Lora Markova, as part of a collaboration between CRAIC, UKRI and the V&A
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Creative innovation in live experiences and festivals – Unboxed: Creativity in the UK
By Dr Lora Markova, Loughborough University London
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How to develop sustainable and scalable business models in the creative industries
By Professor Feng Li, Bayes Business School, City, University of London
![](https://craic.lboro.ac.uk/wp-content/uploads/2021/07/barbara-zandoval-w0lI3AkD14A-unsplash-1.png)
Measuring local innovation in the Creative Industries
By Professor Chris Speed, Chair of Design Informatics, University of Edinburgh
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A place for local mission-oriented innovation in the UK’s evolving industrial strategy?
By Julie McLaren, Independent Research Consultant
![](https://craic.lboro.ac.uk/wp-content/uploads/2022/01/mr-cup-fabien-barral-o6GEPQXnqMY-unsplash.png)
Evidence-based investment in Creative Industries R&D
Transcript of a speech by Professor Andrew Chitty
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Can creative use of immersive technologies lead to sustainable business models?
By Aki Jarvinen, Digital Catapult
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Audience Focus In Support Of Creative Innovation
By Professor Jonathan Freeman, Goldsmiths University of London & Managing Director, i2 media research limited
![](https://craic.lboro.ac.uk/wp-content/uploads/2021/05/CreAItive-Header.png)
Getting CreAItive: Can a UK Centre for Creative AI catalyse a reimagining of AI’s possibilities?
By Nicola Osborne, The University of Edinburgh
![](https://craic.lboro.ac.uk/wp-content/uploads/2021/05/Creative-Framework-image-1.png)
Creative Technologies Framework
A Framework for Classifying Creative Technologies by Andrew Chitty, Graham Hitchen and Conor Roche
![](https://craic.lboro.ac.uk/wp-content/uploads/2021/03/CRAICHOME2.png)
A bibliometric assessment of UK research strengths and collaborations in the Creative Industries
By James Doeser and Graham Hitchen